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CASE STUDY

give collects donations via WhatsApp Payments

Discover how Give, India's most trusted donations collection platform used WhatsApp to achieve a 90% Payment success rate & 15X ROI from their 1st WhatsApp message.

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COMPANY OVERVIEW

About give.do

give.do is the most trusted donations platform with over 2.7 million individual donors, serving more than 15 million people across the country.

  • IndustryOnline Donation Platform and Crowdfunding
  • HeadquartersBangalore, Karnataka, India
  • Company Size100+ Employees
  • MissionTo make the world a better place by enabling everyone to give.
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    The Challenge

    Transforming Give’s Challenges into Triumphs

    Increasing Payment Dropoffs

    Payment links sent on WhatsApp had a higher drop-off rate due to the platform switch between WhatsApp & Payment gateway

    Limited donation collection channels

    In the past, Give.do only collected donations through their website, which limited their potential for collecting donations by a large margin

    Complex Payment Journey

    To donate through their website, users had to fill out a form, choose a payment method, and wait for the payment portal to open, leading to increased payment dropoffs

    The Solution

    How AiSensy Helped Give Overcome These Challenges

    Setup Payment Collection WhatsApp Chatbot

    AiSensy helped Give.do setup a payment collection WhatsApp Chatbot that qualifies a user by asking questions and enables them to pay customized donations directly within WhatsApp in minutes.

    The user doesn't need to move to any other platform, everything is done within WhatsApp in a conversational flow.


    The WhatsApp Chatbot has helped them collect donations 15x of the cost incurred, driving a solid 15X ROI
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    Broadcast Fundraiser Campaigns

    Give.do broadcasts campaigns for new fundraisers and collects the donations directly within WhatsApp.

    The payment success rate through WhatsApp Payments was 90%, thus opening a new channel to accept donations.
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    Added WhatsApp Button their Instagram Page

    Give.do enjoys a massive 332k following on Instagram. Earlier, they did not have the right means to channel this potential.

    They added a WhatsApp button to their Instagram profile, enabling them to drive 100s of qualified and high-intent leads on WhatsApp willing to donate!

    As soon as the lead reaches on WhatsApp, their name and number automatically stores in AiSensy app. 
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    Understand the user's mindset

    With a deeper understanding of how the users engage with the WhatsApp Chatbot, Give.do has been able to develop a deeper understanding of what their users require, helping them build seamless customer journeys for their users. 
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    The Results

    Game changing Results from Day 1!

    90%
    Payment Success Rate with WhatsApp
    15 X
    ROI driven from their first WhatsApp Broadcast
    1000+
    Organic leads driven by adding WhatsApp button to their Instagram page to capture high intent leads

    Founders & Marketers Love us

    Trusted by 50000+ Businesses across 53+ Countries

    Features Loved by our Clients

    Collect Payments on WhatsApp

    Yes! Collect Payments now on WhatsApp Seamlessly with WhatsApp Pay and other modes of Payments (Razorpay, Payu etc) and grow your revenue.

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    Ads that Click to WhatsApp

    Run Ads on Facebook & Instagram that land on WhatsApp. 5X Your lead generations & 2-3X Conversions Instantly!

    Run Ads from AiSensy, smartly segregate your leads and build Chatbot Flows to automate everything!

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    Multiple Human Live Chat

    Have multiple team members to drive Live Chat Support on the Same WhatsApp Business Number. 
    Filter Chats according to tags, campaigns and attributes for Smart Agent Chat Routing.

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    Real-Time Analytics

    Track your campaign results in real-time.

    Monitor Read, Replied & Clicked rates for each campaign and retarget smartly for higher conversions!

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    Smart Retargeting for 3X Sales

    Segregate your Audiences Smartly and Re-Broadcast for Higher Conversions!

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