WhatsApp AI Agent by AiSensy
WhatsApp AI Agent for Product Recommendation
From product questions to final choice, this WhatsApp AI Agent for E-commerce guides shoppers through your catalog directly on WhatsApp.
No coding needed!

What Your AiSensy Product Recommendation AI Agent Handles
Every question a shopper asks before they buy, handled inside WhatsApp.
Finds the Right Product, Not Every Product
Asks what they need it for, then narrows your catalog down to one or two options - instead of sending a link to a page with sixty.
Answers the Spec Questions
Capacity, materials, warranty, compatibility, what's in the box. Straight from your product information, in the detail a buyer actually wants.
Compares Two Options Side by Side
"What's the difference between these?" The WhatsApp AI agent lays out the real distinction and says which suits their situation - the thing a comparison table can't do.
Only Recommends What You Stock
You pick which catalog items it may suggest, so it never sends someone after a product you've discontinued or a variant you don't carry.
Sends the Photo, Not Just the Name
Product shots, spec sheets and catalogs shared in WhatsApp chat, so nobody has to open a browser to see what they're buying.
Helps in Your Customer's Language
English, Hindi, Hinglish or anything in between - the agent matches how your customer writes.
How a Shopper Finds the Right Product on WhatsApp
Here’s how the AiSensy WhatsApp Product Recommendation AI Agent handles conversations automatically, with human handoff when needed.
The Question
The customer asks: "Which water purifier should I get?"
The WhatsApp AI agent begins working and asks the most basic questions first, such as: "how many people in the house", and "is it municipal or borewell water?"
The Narrowing
The answer comes: "4 people, and we use borewell water".
That rules out the UV-only models - the agent suggests two RO+UV options and explains what the price difference actually buys.
The Detail
"What's the difference in maintenance?"
Filter life, service interval, annual running cost - from your product documents, not a guess.
The Choice
Out of the recommendations your agent shares, the customer picks the best. Your agent then sends the photos, the spec sheet and the link to buy. All within a WhatsApp chat.

Key Terms: How AiSensy AI Agent works
A brief description on each section you'll see inside AiSensy WhatsApp AI Agent dashboard and what each one actually does.

Business Profile
Who your agent is and who it works for. Your business details, the agent's name and greeting, and the ground rules it must always follow.

Knowledge
Everything your agent is allowed to know. Crawl your website, upload documents or paste text - the WhatsApp AI agent answers from these, not from the internet.

Skills
The jobs your agent can do. Switch on a ready-made skill or create your own, and the agent works out which one a conversation needs.

Products
The catalogue your agent sells from. Sync your store or add items by hand, then pick which ones the agent is allowed to recommend.

Payments
Your checkout, inside the WhatsApp chat. Connect Razorpay or PayU & the agent can send a secure payment link the moment a customer decides.

AI Messages
Each reply sent by your AI Agent counts as one AI Message and is deducted from your active plan. You get 500 free AI Messages to test your agent before going live.
How to Build Your Product Recommendation AI Agent in Minutes
Here's how a real brand goes from zero to a live Product AI Agent on WhatsApp.
Sign up on AiSensy
Go to the AiSensy Signup Page. Create your account using either:
Your Google account, or
Your business email address by filling out the sign-up form.
Once signed up, Log in to AiSensy using the same Google account or email credentials.

Build Your Agent from Your Website
Once you are logged in, navigate to and click on AI Agent available on the navbar on the left.
Fill in the details given below:
Website (mandatory)
Business type
Anything special it should know? (optional)
Business context (optional)
Once you fill these details correctly, proceed to hit '✨ Create agent' button. AiSensy automatically builds an agent trained on your business.

Add Your Business Profile
When you add your website, AiSensy AI engine auto-generates your business description. Set your agent's name, greeting, and a few ground rules it must always follow.
Fill the details given below:
Website (fetched automatically)
Agent/business name
Greeting message (optional)
Store currency
Business type
What the business does
Ground rules

Train the Agent with Your Knowledge
In this step, you have to tell the agent about your business website. While adding knowledge to your agent, you must include buying guides, sizing advice, compatibility rules, product differences, usage instructions, and relevant FAQs. This will help the agent answer properly.
You can submit this information in the form of PDF, DOC, TXT, or CSV files. The WhatsApp AI agent for eCommerce entirely relies on the kind of information you submit. Hence it always responds according to it and never gives generic replies.
Every source shows "Ready" once learned.
Perform the below mentioned steps:
Crawl a page (website URL)
Upload files (PDF, DOC, TXT, CSV - up to 50MB each)
Paste text (policies, scripts, price lists)

Choose the Images It Can Share (Optional)
It is an optional step but helps users become sure about the product. You can upload images of size charts, comparison guides, and visuals of products that can help customers decide. Product images may already come from the connected catalog.
When you add your website, the product recommendation WhatsApp AI Agent automatically fetches the images from it. You can control the visuals the agent can share inside the WhatsApp chat.
Untick any image it shouldn't send.
You can:
Create Image library (enable/disable per image)
Search images

Enable the Sales and Lead Qualification Skill
In this step, you first need to enable two prebuilt skills that help the agent understand your customers and recommend the right products. You must enable the already defined Sales and Lead Qualification skills before proceeding with this WhatsApp Product Recommendation AI Agent.
In order to do so, navigate to Add Skills, then click Add on Sales (guided selling) and Lead Qualification. Click Done, and both required skills will be enabled.
The next step is to configure both skills based on your requirements. Expand each one and define how your business recommends and sells products. The counter should read 2 enabled. You’ll build your Product Recommendation skill on top of these in the next step.
Sales (guided selling) fields you must fill:
Sales (guided selling) fields you must fill:
Sales motion
Why this motion
What "closing" means here
Cross-sell / upsell when it genuinely fits
Price posture
Do's & Don'ts
Objections & responses → + Add objection
Lead Qualification - fields you must fill:
Suggest questions
Question to ask + contact attribute
Required
+ Add question
Add tag(s)
Set contact attribute(s)
Hand off to a human
Push qualified leads to your CRM

Create the Product Skill
In this step, navigate to and click on Add Skills. Check the prebuilt skills list first. If the skill you need isn't already available, then navigate to and hit 'Create custom' button. You can name it Product queries, and pick Task skill as the type.
What kind of skill is this? (Task skill)
Icon & name: Product queries
When should the agent use it?
Instructions
Add skills
Now, you must make sure that the instructions fed to the agent are clear and easy to understand. The agent behaves according to the instructions given to it.
One such template example is:
"When a customer asks ‘Which headphones should I buy?’, ask about their budget, intended use, and preferred features, one question at a time. Recommend two or three suitable options from the connected catalog, with images, current prices, and clear reasons for each recommendation. Help them compare the differences and share the product link for their preferred option. Never invent features, prices, or availability."
The product AI agent for E-commerce then uses your instructions and connected catalog to help customers find and buy their desired products.
For more info, tap here to learn how to create a custom skill

Enable It on Your Agent
Now that you have created the skill you need, it starts to appear in the Skills list. You can now switch it on, expand it to set your cut-off and where a qualified applicant should go, then hit Done.
All you have to go through is:
Skills list
Enable the product skill
Expand to configure its variables, templates & ads
Skills enabled counter
For example, you can train the E-commerce WhatsApp AI agent to recommend two or three suitable options, explain why each fits, and highlight meaningful differences. If nothing matches, say so and ask whether the customer wants to adjust a preference.
Now your agent is well taught and it knows how it should respond.

Add Your Products
Adding your products is one of the most crucial steps while building a product WhatsApp AI agent. The AI agent needs your catalog to recommend actual products based on features, variants, and prices. Detailed product descriptions help it make better matches.
Choose which catalog items the agent can recommend - so every suggestion comes from your actual range.
Catalog products (select what the agent may recommend)
Add products by hand (for bundles or items not in your store)
Sync from Shopify
Sync from WooCommerce
Import CSV/XLS

Link Your Meta Ads (Optional)
Running Click-to-WhatsApp ads turns useful when customers arrive from ads for a particular product or collection, giving the agent context for its recommendations.
You can map each ad to a custom greeting & context, so the agent knows exactly which ad brought the customer in.
Add ad (map ad → custom greeting & context)
Ad ID
Label
Greeting (first message to user)
Context (extra context for the agent)
Discount honoured at checkout (optional)
Products featured in this ad

Set Your Fallback & Handoff Rules
This step decides what happens when the agent can’t recommend a suitable product or answer a product question. Write the fallback message, switch on Hand off to a human, and add the phrases that should bring a person into the WhatsApp chat.
Fallback message: Write a reply for when the agent cannot find suitable product recommendations or retrieve details such as pricing, availability, features, or specifications.
Human handoff: Enable handoff for personalised recommendations the agent cannot provide, complex product comparisons, specific product requirements, or requests to speak with a team member.
What you must fill:
Fallback message
Where your agent runs: up to 3 test numbers
Hand off to a human: toggle
Trigger phrases
Handoff message

Connect Tools & APIs (Optional)
This step is entirely optional for recommendations based on catalog information but essential for live inventory, purchase history, or compatibility data that the existing catalog connection doesn’t provide.
Actions let your agent fetch live information or complete tasks using connected tools and APIs - checking an order status, creating a CRM lead or booking an appointment.
Hit Add custom API action, tell it when to call it, then paste your cURL - the request fills itself in.
Action name
When should the agent call it?
Paste cURL
Request: method + endpoint URL
Headers
Params
Body
Auth
Test call
Click on - Next: variables

Test, Publish & Go Live
In this step, you can test your agent before going live. Test different budgets, conflicting preferences, product comparisons, and cases with no suitable match.
You must ensure that the agent doesn’t invent features, reviews, discounts, or stock availability.
You can chat with your agent before your customers do with AiSensy's 500 free AI messages for trial.
Publish, switch the AI on & you're live.
Test your Agent panel (Train/Live modes)
Publish
AI on/off toggle

Simple Pricing. Every Agent Included.
One plan unlocks the entire library - deploy any AI Agent, or build your own.
₹1,350
Per Month (includes 1000 AI messages)
$50
Per Month, Billed Annually (includes 1000 AI messages)
WhatsApp AI Agent Features
Access every pre-built AI Agent in this library, plus the no-code builder to create your own - trained on your business and live on WhatsApp in minutes.
1000 AI messages every month
500 FREE AI messages for testing
Knowledge Base Q&A - train it on your website & documents
Long-term customer memory
No-code builder to customize any agent
Tool calling, skills & API integrations
How does it decide which product to recommend?
It asks what the customer needs it for first, then matches that against your catalog. You control which items it may recommend, so the shortlist is always drawn from what you actually want to sell.
Can it answer technical questions about a product?
Yes, as far as your own documents go. Upload spec sheets, size charts and manuals under Knowledge and the agent answers from those - capacity, materials, compatibility, what's in the box.
Can it compare two products for a customer?
Yes, and that's where it earns its keep. It explains the real difference between two options and which one suits the customer's situation, rather than dumping a comparison table on them.
Does it work with my Shopify or WooCommerce catalog?
Yes. Sync directly from Shopify or WooCommerce, import a CSV or XLS, or add products by hand for bundles and anything that isn't in your store.
What stops it recommending something I've discontinued?
You select which catalog items the agent may suggest. Anything you haven't selected is invisible to it, so a discontinued line can't resurface in a conversation.
Can it tell a customer whether something is in stock?
Only if you connect the system that knows. Live stock is a Tools & APIs connection - without it the agent works from your catalog, which tells it what you sell but not what's on the shelf today.
Can it suggest add-ons or a better version?
Yes, if you tell it to. Write it into the skill's instructions and the agent can suggest the accessory that goes with the purchase, or the model up when it genuinely fits the need.
Does it remember what a customer asked last time?
Yes. Long-term customer memory is part of the AI Agent plan, so a returning customer doesn't have to explain their requirement from scratch.
Can it help with sizing or fit?
Yes, from your own size chart. Upload it under Knowledge and the agent walks a customer to the right size rather than leaving them to guess and return it later.