Chat with us, powered by LiveChat

CASE STUDY

How The Hatke boosted 21x ROI with AiSensy

The Hatke reduced their abandoned carts by 40% and boosted 21x ROI with WhatsApp Engagement Platform AiSensy. Let's tell you how.

Abandoned-cart-hero-case-study.jpg

COMPANY OVERVIEW

About The Hatke

The Hatke is an online store offering a wide variety of unique phone cases and accessories designed to stand out and showcase your personal style.

  • IndustryE-commerce & Retail
  • HeadquartersDelhi, India
  • ProductsPhone cases, watch straps, phone accessories.
  • hatke-profile2.webp

    The Challenge

    Transforming The Hatke’s Challenges into Triumphs

    Increasing Abandoned Carts

    Despite attracting traffic through paid ads, The Hatke saw many visitors abandon their carts without completing their purchases.

    Inefficient Marketing Conversions

    Promotional campaigns via email and SMS yielded low open rates (20%) and click-through rates (2-5%), limiting their ability to drive sales effectively.

    Siloed Customer Support

    Without real-time communication, Hatke’s website chat proved to be ineffective, leaving customers dissatisfied.

    The Solution

    How AiSensy Helped The Hatke Overcome These Challenges

    25-40% Abandoned Carts Recovered

    To address abandoned carts, AiSensy set up WhatsApp automation to:

    • Send an Abandoned Cart Notification 15-20 minutes after a user added items but didn’t complete the purchase.
    • Encourage customers to resume and finalize their transactions.

    Impact:
    This strategy recovered up to 40% of abandoned carts, driving significant conversions.
    hatke-abandoned-cart.png

    Broadcast Promotional Offers to Unlimited Users

    Using AiSensy, The Hatke:

    • Broadcast promotional campaigns to their entire contact base, even to users who hadn’t saved their number.
     Followed WhatsApp’s best practices, ensuring high deliverability and protection against blocking.

    Direct Impact:
    This strategy achieved an impressive 98% open rate, outperforming traditional channels like email and SMS.
    whatsapp-promotional-coupon2.jpg

    Automate Order & Delivery Updates on WhatsApp

    With AiSensy, Hatke automated order confirmations and delivery updates on WhatsApp, ensuring customers received timely information without checking email or SMS.
    hatke-order-delivery.png

    Real-Time Customer Support

    With AiSensy’s 1:1 Live Chat feature, The Hatke provided efficient and personalized customer support.

    How It Works:
    • Customers could inquire about products, track orders, and receive instant updates.
    • Multiple agents managed conversations from a single WhatsApp number, ensuring seamless chat transfers and accurate responses.

    Results:
    Real-time support led to a 2x increase in customer engagement and significantly improved satisfaction.
    hatke-live-chat.jpg

    Boost Brand Credibility with WhatsApp Blue Tick

    By partnering with AiSensy, Hatke successfully established a strong and authentic presence on WhatsApp, backed by the powerful WhatsApp Blue Tick.

    This verification not only enhanced customer trust but also positioned Hatke as a credible brand that customers can rely on.
    new-whatsapp-blue-tick.png

    The Results

     

    21x ROI
    The Hatke achieved a 21x return on investment using WhatsApp-driven strategies.
    Up to 40% Cart Recovery
    Tailored and automated messages brought customers back to complete their purchases.
    3x More Customer Engagement
    WhatsApp-based communication drove higher engagement and built stronger connections with customers.

    Founders & Marketers Love us

    Trusted by 50000+ Businesses across 53+ Countries

    Features Loved by our Clients

    Collect Payments on WhatsApp

    Yes! Collect Payments now on WhatsApp Seamlessly with WhatsApp Pay and other modes of Payments (Razorpay, Payu etc) and grow your revenue.

    wp-pay-1000.png

    Ads that Click to WhatsApp

    Run Ads on Facebook & Instagram that land on WhatsApp. 5X Your lead generations & 2-3X Conversions Instantly!

    Run Ads from AiSensy, smartly segregate your leads and build Chatbot Flows to automate everything!

    CTWAsmall.png

    Multiple Human Live Chat

    Have multiple team members to drive Live Chat Support on the Same WhatsApp Business Number. 
    Filter Chats according to tags, campaigns and attributes for Smart Agent Chat Routing.

    LiveChat GIF from AiSensy.gif

    Real-Time Analytics

    Track your campaign results in real-time.

    Monitor Read, Replied & Clicked rates for each campaign and retarget smartly for higher conversions!

    Click Tracking GIF.gif

    Smart Retargeting for 3X Sales

    Segregate your Audiences Smartly and Re-Broadcast for Higher Conversions!

    Contacts lightbg.gif

    How Brands use AiSensy for WhatsApp Marketing

    coscologo_280.png

    Sports Equipment Brand

    How Cosco, one of the most renowned Sporting equipment companies used AiSensy to drive 3x more conversions.
    logo.png

    Donation Collection Platform

    Discover how Give, India's most trusted donations collection platform used WhatsApp to achieve a 90% Payment success rate & 15X ROI.
    download-(2).png

    Edtech Platform

    Check out how PhysicsWallah, an Edtech giant used AiSensy to drive 3x more Leads through WhatsApp via AiSensy. 

    Drive 3x Revenue with AiSensy

    Start your AiSensy 14-Day FREE Trial. No Credit Card needed.