Login

CASE STUDY

How Hayan Tech Scaled WhatsApp Lead Response With AiSensy

Discover how Hayan Tech uses AiSensy and Zoho CRM to handle 1,000+ leads a month while keeping response times to minutes, even during high-volume cohort launches.


⚡Powered by Official WhatsApp Business API

hayen-tech-x-aisensy-1.webp

COMPANY OVERVIEW

About Hayan Tech

Hayan Tech builds Vanakkam DSA, Tamil Nadu’s first Tamil-language DSA and interview-prep platform, helping engineering students and working developers prepare for product-based tech roles in their native language.

Through structured, mentor-led cohorts, Vanakkam DSA teaches DSA, system design, problem-solving, and interview preparation entirely in Tamil. The platform has 1,000+ paying students, with learners placed at companies including Walmart, Chargebee, Zoho, Freshworks, Siemens, and Deloitte.

  • Industry

    EdTech

  • Headquarters

    Chennai, Tamil Nadu, India

  • Website

    hayan.in

  • hayen-tech-x-aisensy-2.webp

    The Challenge

    Hayan Tech needed a scalable way to respond to growing WhatsApp leads without letting slower follow-ups limit cohort growth.

    Manual WhatsApp Replies Limited Scale

    Every cohort launch meant hundreds of one-on-one conversations, with CEO Hareesh personally handling leads on his WhatsApp number. What worked at smaller volumes became difficult to sustain as lead volume grew.

    Launch Spikes Created Slow Follow-Ups

    Leads arriving outside working hours or during high-traffic launch windows could go cold when responses were delayed. For Hayan Tech, the first response could make the difference between an enrolled student and a lost lead.

    Growing Lead Volume Needed Structured Routing

    With 1,000+ leads a month, one person could no longer be the bottleneck for every conversation. Hayan Tech needed a way to route leads across the team while maintaining the fast response that had become part of its sales process.

    The Solution

    How AiSensy Helped Hayan Tech Scale WhatsApp Lead Management

    Automated Lead Routing Through WhatsApp

    Hayan Tech moved its growing WhatsApp lead volume into an AiSensy-powered setup integrated with its Zoho CRM stack.

    Automated webhooks, retry queues, and round-robin assignment help route incoming leads across the team instead of leaving every conversation with one person.

    This helped Hayan Tech:

    • Route leads across the team

    • Reduce dependency on one person

    • Handle growing lead volumes systematically

    automated-lead-routing-through-whatsapp.webp

    Faster Responses at Scale

    Hayan Tech used to handle WhatsApp leads manually, with Hareesh (CEO) personally replying to every enquiry.

    With AiSensy powering the WhatsApp layer, incoming leads can now move through the connected Zoho CRM and automated routing setup, instead of waiting for one person to become available.

    With 1,000+ leads coming in each month, Hayan Tech says response times continue to stay within minutes, even during high-volume cohort launches.

    The setup helps their team:

    • Respond to new leads faster

    • Route enquiries to the right team member

    • Keep prospects moving through the sales funnel

    customer-engagement-on-whatsapp.webp

    Broadcast Campaigns for Cohort Launches

    Hayan Tech uses Broadcast Messaging as part of its WhatsApp engagement setup, helping the team communicate with its audience at scale during its cohort-driven business model.

    Instead of relying entirely on one-to-one conversations, WhatsApp can support communication across a larger lead base while the team focuses on conversations that need individual attention.

    This allows Hayan Tech to:

    • Reach leads at scale

    • Support cohort launches

    • Keep WhatsApp communication organised

    broadcast-campaigns.webp

    A Scalable WhatsApp Sales Infrastructure

    The bigger change was turning WhatsApp from a personal communication channel into a scalable sales channel.

    AiSensy provides the WhatsApp infrastructure, while Hayan Tech's Zoho CRM, automated webhooks, retry queues, and round-robin assignment help manage what happens after a lead comes in.

    Together, this setup allows Hayan Tech to handle 1,000+ leads every month without making Hareesh (CEO) the bottleneck for every WhatsApp conversation.

    The system gives Hayan Tech greater control over:

    • Incoming WhatsApp leads

    • Lead routing and team assignments

    • Response times

    • Follow-ups

    • Growing cohort demand

    engagement-on-whatsapp.webp

    AiSensy Features Used

    The AiSensy solutions helping Hayan Tech scale WhatsApp lead management.

    WhatsApp Broadcast Messaging

    Hayan Tech uses WhatsApp broadcasts to communicate with its audience at scale, supporting cohort launches and ongoing lead engagement.

    WhatsApp Marketing Automation

    Hayan Tech uses automated workflows as part of its WhatsApp setup to manage growing lead volumes and keep conversations moving through its sales process.

    WhatsApp for ecommerce

    Hayan Tech lists Catalog & Commerce among its primary AiSensy use cases for engaging prospects through WhatsApp.

    The Results

    Faster Responses. Lower Drop-Off. Scalable Growth.

    1,000+ Leads Managed Each Month

    Hayan Tech now runs 1,000+ leads a month through its AiSensy setup, helping the team handle growing lead volumes at scale.

    Response Times Stay Within Minutes

    Even during high-volume cohort launches, Hayan Tech says its response time remains at minutes, instead of depending on one person to handle every incoming lead.

    Lower Drop-Off From Slow Follow-Ups

    With automated CRM routing and faster first responses, Hayan Tech says drop-off from slow follow-up has come down noticeably, helping keep more leads moving through the funnel.

    Founders & Marketers Love us

    Trusted by 210,000+ Businesses across 68+ Countries

    Features Loved by our Clients

    Collect Payments on WhatsApp

    Yes! Collect Payments now on WhatsApp Seamlessly with WhatsApp Pay and other modes of Payments (Razorpay, Payu etc) and grow your revenue.

    whatsapp-payments.webp

    Ads that Click to WhatsApp

    Run Ads on Facebook & Instagram that land on WhatsApp. 5X Your lead generations & 2-3X Conversions Instantly!

    Run Ads from AiSensy, smartly segregate your leads and build Chatbot Flows to automate everything!

    CTWA (1).webp

    Multiple Human Live Chat

    Have multiple team members to drive Live Chat Support on the Same WhatsApp Business Number. 
    Filter Chats according to tags, campaigns and attributes for Smart Agent Chat Routing.

    LiveChat GIF from AiSensy.gif

    Real-Time Analytics

    Track your campaign results in real-time.

    Monitor Read, Replied & Clicked rates for each campaign and retarget smartly for higher conversions!

    Click Tracking GIF.gif

    Smart Retargeting for 3X Sales

    Segregate your Audiences Smartly and Re-Broadcast for Higher Conversions!

    Contacts lightbg.gif

    How Brands use AiSensy for WhatsApp Marketing

    coscologo_280.png

    Sports Equipment Brand

    How Cosco, one of the most renowned Sporting equipment companies used AiSensy to drive 3x more conversions.
    logo.png

    Donation Collection Platform

    Discover how Give, India's most trusted donations collection platform used WhatsApp to achieve a 90% Payment success rate & 15X ROI.
    download-(2).png

    Edtech Platform

    Check out how PhysicsWallah, an Edtech giant used AiSensy to drive 3x more Leads through WhatsApp via AiSensy. 

    Drive 3x Revenue with AiSensy

    Book a Free Demo with AiSensy and discover how your real estate brand can reduce CPL, improve lead quality, and drive more conversions through WhatsApp.


    ⚡️Powered by Official WhatsApp Business API